Lexmark puts on the pressure

Laser printing Lexmark is countering the stagnating laser market with stylish models.
providers in the printer business. In contrast to many other manufacturers
The company, which was spun off from IBM many years ago, develops
his printers himself - and is therefore always ready for a surprise.
good. With new printers and successor models, the
company recently expanded its portfolio. What stands out visually,
are the fresh design, while acoustically the clear
Positive reduction of the noise level during and after printing
noticeable. Various devices are also increasingly being used for the
set up secure printing of confidential documents and allow users to
Grant rights.
New monochrome lasers ...
The monochrome or black-and-white laser printer segment is in the
In Switzerland, as in most other European countries, it is above all the
in the entry-level segment (20 to 30 pages per minute) a market with
Zero growth; despite price reductions, sales are currently stagnating.
Sales figures. Manufacturers have to do something if they want to attract customers.
want to win. Lexmark has therefore developed the devices
more powerful (up to 28 pages per minute, 1200 dpi or 2400 dpi)
print resolution for images) and made significantly quieter - for the
other, the operation
simplified. The new black and white laser models E340,
E342n and E342 tn have a two-line display that shows faults
and the solution is simply explained. A positive aspect is the fact that
the printers will go into sleep mode shortly after output.

The new mid-range models - including the T640, T642
and T644 - focus on greater productivity. The 33-, 43-
or 48-page printers with solutions that are otherwise only available in
of the upper class. This includes the printing of confidential
documents, which only takes place after a numerical code has been entered,
or the first integrated in a monochrome laser printer
Option to output data stored on USB storage media
PDF documents directly on the printer.

... and color laser
One reason for the zero growth in black and white laser printers
is certainly due to the ever cheaper color laser devices. Lexmark
expects the color laser market to double in the next four years.
years. This is probably one of the reasons why the company has
C522n and C524, two new color lasers were recently launched on the market.
Both color laser printers can be used for monochrome or color printing.
print jobs - the output speed (up to 19
pages per minute) remains the same. The printers achieve
Resolutions up to 1200 dpi.

The functions mentioned by Lexmark Color Care Technology allow you to
administrator, for example, can control that color printing is only
is available to authorized users - the access control
takes place via the network and a user ID. This means that the printers
predestined for small working groups. The company is breaking new ground
also in terms of safety. If desired, the integrated
hard disk can be encrypted in such a way that in the event of theft
of the printer, no stored documents can be elicited from it
can.  
The "Color Saver" and "Toner" print modes are designed to help save printing costs.
Saver", which reduce the amount of toner applied. Also for the calculation of the
page costs there is a tool: It is possible to calculate the toner consumption
of the page and thus the resulting printing costs in advance.
 

Jürgen Franck