KSP for Lindt Kirschstengeli: More popular than socks and ties

Lindt Kirschstengeli are very special creations of the Maître Chocolatier, because the production with real Swiss Kirsch, which is coated with sugar, chocolate and cocoa, is refined and a well-kept secret.

Lindt Kirschstengeli are the perfect gift for men. Traditionally at Christmas, of course, but not only. That's why KSP creates a whole series of subjects throughout the year for various occasions when men can be given presents. The appearance is classically simple, with two small ads on each page. The campaign appears in various national newspapers and magazines, starting with the ad in the Sunday newspaper for Valentine's Day.

Responsible at Lindt: Evelyne Landolt-Jenzer (Group Product Manager Pralinés); Sabrina Schürer (Product Manager Pralinés). Responsible at KSP: Uwe Schlupp, Anita Kummer (creative direction); Florence Schaffter (graphics); Daniel Zehnder (text); Angela van der Sman (consulting); Manuela Pasanen (DTP); Giacomo Wyss (image editing); Martin Schmitter, Design Lounge (photo).