Klubschule Business: Education partnership with Google Switzerland

Klubschule Business is the first continuing education provider in Switzerland to receive the «Google Certified Seminar Partner» certification, thereby becoming an official training partner of Google Switzerland.

The certification confirms the high quality standard of the Club School Business training courses in the field of search engine marketing. This was reported by the Club School in a press release on Tuesday. The "Google AdWords Basic" and "Google AdWords Advanced" seminars will now be followed by further in-depth courses.

The internet has become the central sales channel in today's market environment. Companies that want to successfully position and advertise their products and services on the Internet need to know the rules of the Internet game. The complexity of online marketing is constantly increasing and companies often lack the necessary know-how to develop and implement online advertising strategies professionally, according to the Club School. The same applies to search engine marketing: "If you don't know the key success factors for making your products and services easy to find online, you will lose out economically".

With the Google AdWords seminars, the Club School Business offers a comprehensive training program. Owners of SMEs and agencies, marketing managers and other interested persons acquire the necessary specialist knowledge about how search engines work. This includes managing your own Google AdWords account and implementing professional Google AdWords campaigns. In the in-depth seminars, participants acquire a broad knowledge of Google Analytics, optimize existing advertising campaigns in a targeted manner and can now also have the knowledge they have acquired individually certified.
 

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