Caravan moves on
Commercial Reto Salimbeni from Manifesto Films relies on his own partners abroad.
Salimbeni from Manifesto Films relies on his own partners abroad.
WW: Is an idea like Mixer of any interest at all?
Reto Salimbeni: What happens here in
is presented in new packaging is as old as the advertising film
yourself. You always look for cheap and beautiful locations with
functioning infrastructure. To live in a particular country on principle
but I find that absurd.
WW: So Manifesto doesn't want to be part of the mix?
Reto Salimbeni: No,
We ourselves are part of a global network. This
In addition to M-A-D-E and Democracy in London, Luc
Besson's production company Dog in Paris. Marc Andrews, our partner
in London, has won over 30 Lions in Cannes and was the head of
of the world's most successful commercial film production Propaganda. Mark
Gilbert, another partner, has chosen South Africa as its
Service-Production-Land on the map.
WW: Where is it actually cheaper abroad?
Reto Salimbeni: After
Prague, Spain and South Africa are now Brazil, Argentina and Chile
the turn. The location cycle works according to the
Rotation principle: One country is hyped as a super-favorable location,
Many go there, shortly afterwards the prices skyrocket or the
Resources are scarce and the caravan moves on to the next
Destination.
