JWT+H+F: New subject for Kleenex balm campaign
The advertising agency JWT+H+F has created a new ad for the Kleenex Balsam campaign. The ad is intended to show that the tissue also protects against a red nose during ski season.
The motif is now being used in the form of F-12 and F-200 posters as well as rail posters and rail boards.
Responsible at Kimberly-Clark: Franziska Leisi (Marketing Manager Family Care), Corinne Anliker (Brand Manager Kleenex). Responsible at JWT+H+F: Remy Fabrikant (overall responsibility), Enrico Bachmann, Grischa Rubinick (CD), Grischa Rubinick (AD), Vanessa Lehmann-Spalleck, Christine Krause (consulting), Mathias Bart (text), Jonathan Heyer (photography), Rohner Retouche (image processing).
