JWT+H+F rots banana for Clear Channel
The Zurich-based agency JWT+H+F created an ad for its client, Clear Channel Plakanda. It features an overripe, brown banana that symbolizes all slow-moving inventory.
The Zurich agency JWT+H+F has created an advertisement for its client Clear Channel Plakanda. It shows an overripe, brown banana, which, according to the press release, is representative of all shopworn goods. There is an effective way to boost sales, namely POS posters from Clear Channel. The advertisement appears in the advertising trade press and is aimed at company marketing and communication managers.
Responsible at Clear Channel Plakanda:
Alfred Bieri (Marketing), Verena Durrer (Marketing/Executive Assistant). Responsible at JWT+H+F: Mike Krüll (Creative Director/Text), Isa McInnes (Art Director), Franco Elsener (Consulting), Harry Burst (Photography).
