Jung von Matt/Limmat wins premium card account from American Express
Swisscard has entrusted Jung von Matt/Limmat with the account for its two premium credit cards, American Express Platinum and American Express Centurion.
The Zurich agency was successful in a competitive presentation and will implement all communication measures for these two credit cards. Jung von Matt won with a concept that focuses on the cardholders and exactly matches the desired tonality. Initial work, primarily in the dialog and online areas, has already been completed.
