Jung von Matt/Limmat makes chocolate bunnies cry for Dar-Vida

Dar-Vida is now also available as a cookie. Jung von Matt/Limmat has created several poster designs for the campaign.

Now that Dar-Vida offers an alternative to candy in the dessert category as well, hard times have arrived for gummy bears, chocolate bunnies, and the like—that’s the tagline of the new campaign. The visuals accordingly depict various candies mourning the arrival of Dar-Vida cookies.
The posters can now be seen throughout Switzerland.
Contact at Hug/Dar-Vida: Andreas Hug (Executive Management), Bruno Winiger (Head of Marketing & Sales), Mike de Bever (Head of Consumer Marketing), Karin Strik (Head of Product Management, Dar-Vida). Responsible at Jung von Matt/Limmat: Michael Rottmann (Creative Director), Alexander Holtz (Copywriter), David Hanselmann (Art Director), André Hermetschwiler, Matthias Fürst (Graphic Designer), Thomas Hinderling, Dominic Daeppen, Ariane Sonderegger (Consultants), Ilonka Galliard, Erasmo Palomba (Art Buying), Staudinger+Franke (Photographer, Image Editing), 3D Design (Model Maker).
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