Job search via the web gains importance
The Jobpilot Index has been measuring developments in the Swiss online job market since January
The Jobpilot Index has been measuring the development of the Swiss online job market since JanuaryJob advertisements in the Swiss press have been declining again for several months; online advertisements, on the other hand, increased between January and April. The Jobpilot Index launched by Jobpilot.ch and the University of Applied Sciences Solothurn Northwestern Switzerland (FHSO) shows growth of 5 percent for the first quarter of 2001. A comparison of the first two surveys by the FHSO shows that job advertisements on corporate websites were the main contributors to this growth, with an increase of 14 percent. Job platforms only recorded an increase of one percent.
Online advertisements in the marketing, advertising and PR professions showed the most negative development: the overall index fell from 100 to 77. The professional groups with the most positive development were finance and accounting as well as medicine, nursing and social professions. The overall index in these areas rose from 100 to 119 and 115 points respectively. For the Jobpilot Index, data is collected four times a year from ten Swiss job platforms and ten corporate websites of Swiss industry leaders.
Online job market with sales of up to 30 million francs
Daniel Moschin, CEO of Jobpilot .ch, has contacted Manpower to discuss aligning the Manpower Index with the Jobpilot Index. This is the only way to reflect the market in its entirety. The online job market with a turnover of up to 30 million francs is no longer a negligible size.
25 million francs correspond to around 5 percent of the entire job advertising market. In terms of volume, however, the online share of the overall pie is likely to be much higher, as print ads are still significantly more expensive than web ads. In the coming years, the Internet will continue to gain in importance as a recruitment channel. The increasing use of the Internet by private individuals and companies as well as the internationalization of the job market will contribute to this. Clemens Hörler
Online advertisements in the marketing, advertising and PR professions showed the most negative development: the overall index fell from 100 to 77. The professional groups with the most positive development were finance and accounting as well as medicine, nursing and social professions. The overall index in these areas rose from 100 to 119 and 115 points respectively. For the Jobpilot Index, data is collected four times a year from ten Swiss job platforms and ten corporate websites of Swiss industry leaders.
Online job market with sales of up to 30 million francs
Daniel Moschin, CEO of Jobpilot .ch, has contacted Manpower to discuss aligning the Manpower Index with the Jobpilot Index. This is the only way to reflect the market in its entirety. The online job market with a turnover of up to 30 million francs is no longer a negligible size.
25 million francs correspond to around 5 percent of the entire job advertising market. In terms of volume, however, the online share of the overall pie is likely to be much higher, as print ads are still significantly more expensive than web ads. In the coming years, the Internet will continue to gain in importance as a recruitment channel. The increasing use of the Internet by private individuals and companies as well as the internationalization of the job market will contribute to this. Clemens Hörler
