Seven steps to a work of art

 
Paper The new brochure from Papierfabrik Scheufelen, with which it presents its traditional Job Parilux brand, is a veritable tour de force. 
The Job brand has been synonymous with first-class cigarette paper since 1836. Even in the days of Henri de Toulouse-Lautrec and well into the 20th century, the forerunner of Job Parilux was the favorite paper of the Parisian art scene. The proximity to art was always an obligation for the traditional Lenningen paper mill to further develop a top-class art paper under the brand. Today, Scheufelen sells these papers under the Job Parilux brand in over 80 countries worldwide.From artwork to art printThe 24-page brochure entitled "Kunststücke" (Pieces of Art) compares the creation of an oeuvre of fine art with industrial paper production. The brochure presents the production of art paper in seven easy-to-understand and clear steps and shows parallels between art and paper production. There are already similarities in the choice of raw materials: whether smooth cotton or coarse hemp - the artist decides on the appropriate raw material for his canvas.
In contrast, the paper experts at Scheufelen select carefully chosen cellulose fibers for the reliable quality of Job Parilux, which later make the character of this art paper so unique. The tools used in both processes are also comparable. Different brush thicknesses later define the volume, structure and aesthetic effect of a picture.
In the production of Job Parilux, it is primarily pigments such as chalk or kaolin that give the paper its surface character according to a specific recipe. The brochure "Kunststücke" also contains all relevant information on paper properties as well as printing and finishing options and is available in five language versions.
Sabine Flaxman
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