Illustrators: YAAY
In 2018, *Werbewoche* is featuring outstanding Swiss illustrators. In issue 6/2018: YAAY from Basel.
YAAY is an information design agency founded in Basel in 2011. Its mission has always been to simplify complex issues and thereby make information quickly and durably understandable. The interdisciplinary team analyzes, structures, and condenses data, using it to develop innovative concepts. YAAY is convinced that only aesthetically well-thought-out visualizations make complex information accessible—whether in print or digital form. Yaay.ch
