Little children come

Fashion marketing Tom Ford has the luxury twist down pat. As a gifted designer and part-time line extension star, the "sexiest gay man alive" - according to Rita Wilson, wife of Tom Hanks - is shaping the everyday life of the haute élite like no other. Gucci boss De Sole incorporates Tom Ford's lucrative inspirations into the entire multi-brand family and its advertising. It's not just lingerie, trouser suits, watches and bags that bear the Texan's signature. He also uses the finest materials to create yoga mats, dog baskets, G-spot hairstyles and, most recently, babies. Even with the latest Gucci creation, the exquisite target group can be sure that only the most exquisite components are good enough. It is easy to distinguish from cheap pirated copies: The original is guaranteed to be house-trained and weaned. The charming fashion accessory - available in ivory white and chocolate brown - can only be combined with any wardrobe to a limited extent. However, the prestige factor of the Gucci baby is on the rise thanks to falling birth rates. (la)