High Voltage launches job app Yooture
To launch and promote the new job app Yooture, which has been in development over the past twelve months, the company’s management has decided to hire the Zurich-based agency Hochspannung.
The agency worked with the client, online media strategists and PR professionals to develop a multi-layered campaign with mobile and online banners at its heart, linking the target audience to iTunes via digital channels. The campaign's promise: If you look for your next job through Yooture, you're sure to have a more exciting future (Fyooture) ahead of you. The app differs essentially in that it accesses existing Xing and Linkedin profiles and thus makes perfectly matching job suggestions to the user. The campaign can be seen in the digital world for about three weeks. The app is available via this link available for download free of charge.
Responsible at Yooture: Martin Scherrer, Claudio Lehmann, Dominik Bartholdi. Responsible for high voltage communication: Matthew Katumba (Creative Direction), Alexander Taiganidis (Creative Direction), Bettina Righetto (Consulting), Nathalie Funke (Art Direction), Leandro Disler (Graphics), Jonas Koutrios (Graphics).
