Heroic deeds of Jumana Issa and Nicolai Spicher
The concept by Jumana Issa and Nicolai Spicher took first place at the SDV Junior Award in the spring of 2013. As a prize, the two interns were given the opportunity to bring the campaign to life at Ogilvy.
Fight the rampant direct marketing mainstream with new, fresh, surprising, unusual - in a word: creative - ideas! This was the challenge of this year's SDV Awards. Jumana Issa and Nicolai Spicher accepted the challenge and convinced the jury with their ideas.
Now the three DM Heroes, Captain Creative, Mailing Man and Web Woman, have been inspiring and challenging creatives to heroic deeds in the fight against mainstream zombies in ads, brochures and stationery, as well as on flyers, posters and banners for several weeks. The characters were developed by Jumana Issa and Nicolai Spicher themselves, and professionally realized by illustrators Carsten and Torsten Odenthal.
Responsible at Ogilvy: Jumana Issa and Nicolai Spicher (Art Direction) Barbara Kottmann (Consulting).
