Great interest in Swiss quality

 
Packaging Pawi-Verpackungen in Winterthur considers its first appearance at the Interpack packaging trade fair a success. 
As an exhibitor at the Innovationparc Packaging initiated by Pro Carton, the Swiss packaging company was able to present itself excellently at the international Interpack and make valuable customer contacts. At Innovationparc Packaging, companies demonstrated the attractive packaging solutions that can be realized with cartonboard. At five different Centers of Competence (Convenience, Consumer Insights, Imagination, Point of Sale and Sustainability), 19 companies presented their products. "For us as Pawi, the opportunity to take part in Interpack via the Innovationparc was the ideal way to start the trade fair," says Andreas Keller, Managing Director of the Winterthur-based packaging company. Pro Carton provided its members with the opportunity to take part in the trade fair via the Innovationparc.
Discussing specific ideasChristof Schön, Head of Marketing Services at Pawi-Verpackungen, is also convinced that the exhibitors benefited from the Innovationparc concept. "Many visitors came to the Innovationparc to get an overview and stopped by individual exhibitors to discuss specific ideas," he says.
In order to assert itself in the demanding international environment of Interpack, Pawi presented packaging solutions in the premium sector (cosmetics, spirits, salmon) and food sector (thermoformed trays, baking tins), while at the same time focusing on Swiss quality. The demand was mainly for concept and special solutions for very specific projects. "For Pawi-Verpackungen, the involvement in the Innovationparc and thus the trade fair appearance was worthwhile," says Christof Schön.
(sf)