Grey wins pitch for scratch game Rento

Following a pitch, Loterie Romande has commissioned the Zurich agency Grey with the mandate for the Rento scratch card game. The game offers players the chance to win CHF 4,000 a month - like a pension for the rest of their lives. The campaign is due to start at the beginning of 2007 and will be featured in the traditional media, as detailed in a press release. The product will also be advertised at the point of sale.