Grey Direct Concept wins facts pitch

Magazine The news magazine Facts has entrusted Grey Direct Concept with its direct marketing mandate, and the Tamedia magazine opted for Grey after a competitive presentation among three agencies. The direct marketing agency from Baden has experience in the publishing sector: among others, it looks after the Aargauer Zeitung, Schweizer Illustrierte and the specialist magazine publisher Binkert Medien. Managing Director Jürg Koller was advertising manager at Ringier and Reader's Digest before founding the agency in 1985.