Goldbach: Election advertising on Wilmaa
Wilmaa, the free Internet TV service, is expanding the options for media-based election campaigns with a new offering: Ahead of the 2011 national elections, political parties, associations, and candidates can now book advertising on Wilmaa.
The election commercial is broadcast as it moves from one station to another. Targeting according to geographic and socio-demographic criteria allows the election advertising to be placed in a targeted and efficient manner.
Wilmaa offers live TV for at home, in the office or on the move. With over 375,000 active users, Wilmaa is the most watched Internet TV platform in Switzerland. The offering currently includes over 46 channels. Wilmaa is marketed by Goldbach Audience and Goldbach Media.
