Goldbach Media and CH Media extend their partnership
Goldbach Media and CH Media are continuing their partnership. This partnership covers both national and regional TV stations as well as Replay Ads.
The TV marketer Goldbach Media and the media company CH Media are extending their marketing cooperation. The contract extension covers the marketing of the national TV channels 3+, 4+, 5+, 6+, 7+, TV24, TV25 and S1 as well as the TRC channel group with the regional channels TeleZüri, Tele M1, TeleBärn, Tele 1, Telebasel and TVO.
The extension of Replay Ads marketing on the national channels has also been agreed. At TRC, the marketing of replay ads by Goldbach Media will start next year.
"We have a reliable partnership with Goldbach," says Wolfgang Elsässer, Head of TV National and CEO of CH Media TV AG. "I am all the more pleased that we will continue this success story together."
Win-win
Although the collaboration with the regional TV stations is still young, it is no less successful. Florian Wanner, Head of Regional Electronic Media at CH Media, says: "In just two years, we have built up a partnership with the Goldbach Media team that works very well for both sides." Here, too, an extension is the logical consequence.
Goldbach Media is delighted to continue to have these Swiss TV stations in its portfolio: "By extending the contract, we are continuing our very good partnership and will continue to offer our customers a wide range of regional and national stations with diverse environments in the future," says Alexander Duphorn, CEO of Goldbach Media AG.
