Goldbach Media buys OnEmotion
The advertising and marketing group Goldbach Media is acquiring OnEmotion, thereby strengthening its position in mobile communications. OnEmotion develops and implements marketing concepts for applications on mobile phones and handheld devices.
The advertising marketing group Goldbach Media acquires OnEmotion, thereby strengthening its role in mobile communication. OnEmotion develops and implements marketing concepts for applications on cell phones and handhelds. It also provides technical platforms for mobile applications for direct customers and agencies in Switzerland and abroad.
Founded in 2006 by Mark Forster, the company currently employs 15 people. It has not yet published any sales figures, but is profitable, said Goldbach's Head of Marketing Paul Riesen. The parties have agreed not to disclose the purchase price.
"The Internet and the cell phone are growing together. More and more customers are using interactive media on the move," said Goldbach CEO Klaus Kappeler in a statement on Friday. The Group is hoping for synergies between the newly acquired company OnEmotion and its own subsidiary Activemobile, which is also active in mobile advertising communication.
Founded in 2006 by Mark Forster, the company currently employs 15 people. It has not yet published any sales figures, but is profitable, said Goldbach's Head of Marketing Paul Riesen. The parties have agreed not to disclose the purchase price.
"The Internet and the cell phone are growing together. More and more customers are using interactive media on the move," said Goldbach CEO Klaus Kappeler in a statement on Friday. The Group is hoping for synergies between the newly acquired company OnEmotion and its own subsidiary Activemobile, which is also active in mobile advertising communication.
