Goldbach Interactive: Susanne Franke Appointed Head of Marketing and Communications
Effective January 1, 2011, Susanne Franke will take over the Marketing and Communications division at Goldbach Interactive. Franke previously served as Corporate Communications Manager at Namics.
Susanne (Su) Franke is a proven specialist in social media and corporate communications, according to a press release issued on Thursday. She gained her experience over 17 years as a marketing and communications expert, 11 of which were spent in the ICT industry. She shares her insights on the use of new media and PR 2.0 in corporate communications as a blogger and speaker. Since 2010, Franke has been a lecturer on social media in corporate communications for aspiring multimedia producers at HTW Chur. At Goldbach Interactive, based in Küsnacht, she will oversee both traditional and digital marketing and communications initiatives and serve as the point of contact for social media and community management. Previously, Franke was responsible for corporate communications at Namics in Germany and Switzerland.
