Gestalten implements moving exhibition stand for Schneider Electric
The Zurich-based agency Gestalten has conceived and designed a truck for Schneider Electric that will take the international group's EcoStruxure offering to industrial customers, professional associations, schools and also to the industry trade fair Ineltec in Basel.
Schneider Electric is a global specialist in energy management and automation. As a complete solution provider, its portfolio includes everything from simple switches to complex systems that are needed to use energy and related processes safely, reliably, efficiently and sustainably. To present the EcoStruxure range of services, the company has realized a truck together with the Zurich agency Gestalten, which informs customers, associations and schools "on the road" and at the same time allows them to experience the products live.
In close cooperation with the Schneider Electric managers, the creative team at Gestalten designed the exterior and interior of the truck for the IoT-capable, open and interoperable system architecture and platform. Inside, the holistic approach to networking and creating intelligent energy management systems from Schneider Electric is presented in a striking and comprehensible way - in the spirit of the Internet of Things. On the outside, the focus is on branding. The "moving exhibition stand" will be on the road until the end of May 2018.
