Change at the top of AZ Direct

Jakob Nef, CEO & Head of Consumer Addresses at AZ Direct, will step down on September 30, 2009.
from his post and hands over the management of the company after 13 years of activity to
Christian Huldi and Claudio Piazza . They will manage AZ Direct together from October 1, 2009.

After 13 years at the helm of AZ Direct and the former dm-plus, Jakob Nef would like to move on to new challenges. Jakob Nef will continue to work for AZ Direct with a reduced workload from September 30, 2009, turning his attention to his key customers on the one hand and taking on strategic projects on the other until his retirement in 2011.
Jakob Nef will be succeeded as of October 1, 2009 by Christian Huldi as CEO and Claudio
Piazza as COO. Together they will form the new management team. According to a statement from the agency, both Huldi and Piazza are already members of the AZ Direct management team.

Christian Huldi's company "dr.huldi.management.ch" has been part of the AZ Direct Group since January 2008. He also works as a specialist lecturer at various institutions and schools in Switzerland and abroad.

Claudio Piazza has been Head of Business Addresses & Sales at AZ Direct and the
former SPDS. He completed his direct marketing studies at the Bavarian Academy for Advertising and Marketing BAW in Munich.