Four. advertises new Sunrise branches

The Zurich agency Four. developed a campaign to mark the opening of various Sunrise centers in Switzerland. At the center of the posters is a compound word made up of a place name and the name Sunrise. This is intended to attract attention and create a regional reference. In addition to the posters, Sunrise is advertising with advertisements and a direct mailing. When this mailing is delivered, a tab is placed in such a way that it is visible to the recipient even before they open their letterbox.
The telecommunications company opened 18 new Sunrise Centers last year and is now represented at a total of 54 locations nationwide.
Responsible at Sunrise Communications: Priska Heger (Director Residential Communication), Silvana Suvarato (MarCom Manager). Responsible at Four. Werbeagentur: Björn Brinkmann, Philipp Sträuli (CD), Raphael Schoen (JAD), Christian Hansen, Daniel Gerber (Consulting). Media: Mediatonic Geneva.