Feldervogel: Lifestyle blog for the Emmen Center

Feldervogel has launched a lifestyle blog for the Emmen Center, run by a young Swiss woman named Kimmy. But it was Karin Roth from Annabelle who got the ball rolling.

Presented was the Lifestyle blog Katrin Roth, beauty blogger at Annabelle, opened the new platform with the first entry on the occasion of the Fashion Day at the Emmen Center on March 8, 2013. She reveals tips and tricks for this year's spring and summer trends and shares her personal fashion highlights. From the second blog post onwards, the blog will be managed by a young Swiss blogger called Kimmy. She reports on trends, provides information, launches topics, discusses and gives insights into her private life, as detailed in a press release.

"Facebook, Twitter and the blog are used to address those customers who mainly obtain information via social media channels. We want to convey targeted content online and promote dialog with our customers," says Roland Jungo, Director of the Emmen Center. Feldervogel is responsible for the design and implementation of the Emmen Center's new online presence. This includes the new design of the website and the support of all cross-media activities.

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