Eyeloveyou: On Online Tour with EBL
Eyeloveyou is providing online support for telecom provider EBL’s roadshow. With an 8-bit browser game, a tour guide, and selfie voting, the journey through Switzerland becomes an interactive experience.
EBL (Genossenschaft Elektra Baselland) is going on a roadshow with its offer. Both online and offline, an orange VW bus is touring Switzerland under the motto "Hungry for surfers". Included in the luggage are fast Internet, cheap
Telephony and the best HD television.
About the microsite Ebl-on-tour.ch users can steer the bus through coastal roads in a specially created browser game with lovely 8-bit graphics. The aim is to avoid obstacles and collect as many points as possible. The background music specially composed for the game completes the arcade feeling.
But the microsite offers much more. For example, galleries with visitor photos and associated Facebook voting - because participants are asked to take selfies with a hungry shark during the roadshow on site and upload them straight away. The website also provides information on all the roadshow stops. And last but not least, there is a price calculator with which users can put together their desired subscription with EBL
can.
The roadshow designed by Republica has already started - and so far it has been a great success, according to a press release on Friday. Over 1000 players have already taken part in the browser game challenge and the number is growing every day.
Responsible at EBL: Lorenz Geissbühler (Marketing, overall project management), Lukas Reck (Online Marketing). Responsible at Eyeloveyou: Stevie Fiedler (creation, conception), Oliver Kirschbaum (consulting, conception), Christoph Merkt (creation), Gabriel Tenger (screen design), Michael Schär (text), arteria (programming web), Gbanga (programming game).
