Euro RSCG promotes Flash's lightning-fast bike couriers
The Zurich-based advertising agency Euro RSCG was inspired by the fact that Flash’s bike couriers are often photographed by the Zurich city police’s speed cameras.
The Zurich advertising agency Euro RSCG was inspired by the fact that Flash's bike couriers often have their photos taken by the Zurich city police's speed cameras. Stickers with the headline "Official photographer of our bike couriers" were therefore affixed to the speed cameras in Zurich, which measure speed. The witty campaign is intended to draw attention to how fast Flash's bike couriers travel.
