Etextera writes copy for Swiss Marketing

Swiss Marketing (SMC) has entered into another association partnership. Since the beginning of September, the women's copywriting agency Etextera has been writing for the largest marketing club in Switzerland. "Etextera's idea of actively promoting women excited us. We also want to support the concept," explains Uwe Tänner, President of Swiss Marketing. "But that was not the only decisive factor. The interesting customer portfolio and the quality of work were also criteria for Swiss Marketing."

Ruth Hardegger-Wickli, Managing Director of Etextera, says of the collaboration: "For us, Swiss Marketing with its diverse platforms is a good opportunity to make new contacts in our target group." And she adds further, "Where else do so many industry professionals meet?"