Contcept is the new PR agency of The Alpina Gstaad
The Zurich-based agency Contcept Communication has won the contract to handle PR activities in the DACH region for the luxury hotel The Alpina Gstaad and will begin managing the account in November.
The 5-star luxury hotel stands for sustainability, art, culture and high-class gastronomy. "It is important to us to move with the times - with the strategic developments in the areas of innovation, art & culture and sustainability at The Alpina Gstaad, we have found a partner in Contcept that is open and shows enthusiasm for new things," says Brenda Zimmermann, Director of Marketing and Partnerships.
"I'm very excited because I've known the hotel for years and for me it's the perfect example of Understated Luxury," says Barbara Ryter, owner of Contcept Communication.
