A TV bus for Tele 1
Ideart wrapped an entire passenger bus for Tele 1, a television station in Central Switzerland.
The design of the large articulated bus was a real challenge for the Lucerne agency, according to a press release issued on Friday. From the numerous ideas submitted, Central Switzerland Television finally opted for the TV bus. The bus will be in use in Lucerne and the surrounding area over the next few years.
Responsible at Tele 1: Ronnie Hürlimann (Head of Marketing and Sales). Responsible at Ideart: Ludek Martschini (creation/consulting), Peter Martschini (production/organization). Bus lettering: Pinato Graphics.
