Edipresse: New head of the national advertising market
On September 13, Thierry Furrer will assume responsibility for the Swiss market at Edipub, Edipresse’s marketing organization. In this role, he will be responsible for the advertising business and key accounts at the national level.
Thierry Furrer will be working in Zurich. Initially, he will form a management team with Marcel Siegenthaler. Siegenthaler, the current manager, will retire from professional activities at the end of the year. Furrer will succeed Siegenthaler on January 1, 2011. The 40-year-old Furrer, who is bilingual, attended a hotel management school and rounded off his profile with commercial training. At the beginning of his career, he held a number of positions in the hotel industry. In 2001, he joined Ringier Romandie as Key Account Manager in charge of advertising sales for the publisher's magazines. In 2006, he was put in charge of the German-speaking Swiss market. Since then he has worked in Zofingen.
