The top 5 commercials on YouTube in Switzerland in the third quarter
Creatives testing Microsoft's new Surface Studio - the YouTube commercial with the most views in the third quarter of 2017.
The "YouTube Ads Leaderboard Switzerland Q3", i.e. the top 5 advertising videos on YouTube in Switzerland from July - September 2017 are in descending order:
MicrosoftCH - Rediscover creativity with the Surface Family
https://www.youtube.com/watch?v=CsnKBZnt064
Swiss Life Switzerland - SwissLife Breakfast D
https://www.youtube.com/watch?v=1pX4N_Ant-o
Arosa Lenzerheide - Dimitri - Come enjoy, too!
Minor - The new Minor Split Part 2
Schwyzer Milchhuus - Holzmichl cheese spicy & creamy
How does the YouTube Ads Leaderboard ranking come about ?
To determine the top 5, YouTube measured the number of views on YouTube advertising videos from Switzerland in Q3 2017. For the ranking, only videos that could show a minimum share of unpaid views were considered. Every quarter, Google publishes those YouTube advertising videos that are particularly popular with YouTube viewers. The ad ranking is determined by an algorithm that takes into account paid and organic views as well as viewer engagement.