The enemy of man
FCBLK is promoting the new season at the Neumarkt Theater with fly posters
FCBLK advertises the new season of Theater Neumarkt with wild postersBy Ernst Weber For three years now, the Wallisellen-based advertising agency FCB Leutenegger Krüll (FCBLK) has been in charge of the campaigns for the opening of the new season of Theater Neumarkt. This year, the management has placed its plays under the motto "Every human being is an abyss". The agency presents the dark sides of human existence on wild posters.
FCBLK realizes its campaigns for the stage in Zurich's old town at "very reduced conditions". However, this does not mean that the Walliseller are only staging with half their creative power - on the contrary. For the various plays, they do not shy away from macabre and cynical realizations.
The motif announcing the play "Cleansed" by British author Sarah Kane, for example, depicts the heart as garbage to be disposed of. The play is about the inability to truly love. Daniel Danis' play "Kieselasche" is visualized by a petrol canister in the shape of a coffin. It is about a man who is broken by the death of his wife - she was murdered. Driven to madness by despair, he sets his house on fire and dies in the flames.
And for the world premiere of "Stabat Mater", the cross of Christ is used. It is represented by a violin with a second fingerboard that runs across the regular one. In "Stabat Mater", the Amar Quartet brings the passion of Christ and the pain of Mary in Pergolesi's music with a text by Andreas Sauter and Bernhard Studlar "into a poignant musical form".
"The campaign is intended to signal that this season will get under your skin even more than the previous two," says CD Mike Krüll, explaining the rigorous subject matter.
Co-directors Crescentia Dünsser and Otto Kukla seem to have been inspired by the events of the past twelve months to choose this year's season theme. September 11 and subsequent events such as the Gotthard tunnel fire, the Swissair grounding and the rampage in Zug town hall prompted the directors to look for plays in which the abysses of human action are portrayed in extremis.
FCBLK realizes its campaigns for the stage in Zurich's old town at "very reduced conditions". However, this does not mean that the Walliseller are only staging with half their creative power - on the contrary. For the various plays, they do not shy away from macabre and cynical realizations.
The motif announcing the play "Cleansed" by British author Sarah Kane, for example, depicts the heart as garbage to be disposed of. The play is about the inability to truly love. Daniel Danis' play "Kieselasche" is visualized by a petrol canister in the shape of a coffin. It is about a man who is broken by the death of his wife - she was murdered. Driven to madness by despair, he sets his house on fire and dies in the flames.
And for the world premiere of "Stabat Mater", the cross of Christ is used. It is represented by a violin with a second fingerboard that runs across the regular one. In "Stabat Mater", the Amar Quartet brings the passion of Christ and the pain of Mary in Pergolesi's music with a text by Andreas Sauter and Bernhard Studlar "into a poignant musical form".
"The campaign is intended to signal that this season will get under your skin even more than the previous two," says CD Mike Krüll, explaining the rigorous subject matter.
Co-directors Crescentia Dünsser and Otto Kukla seem to have been inspired by the events of the past twelve months to choose this year's season theme. September 11 and subsequent events such as the Gotthard tunnel fire, the Swissair grounding and the rampage in Zug town hall prompted the directors to look for plays in which the abysses of human action are portrayed in extremis.
