Denon presents corporate media
Starting in 2011, Denon Allmedia Corporate Publishing has been responsible for Feldschlösschen's customer newsletter and employee magazine.
Feldschlösschen, the leading brewery and the largest beverage distributor in Switzerland, informs its customers in the catering sector with the customer magazine "Durst", which is published monthly in German and French. This publication has been managed by Denon since the January issue. The agency, which specializes in allmedia corporate communications and employs around 30 people in Rapperswil for print, online and film, produces the customer newspaper with its in-house editorial team and layout department. The Denon team is also responsible for preparing the online version www.durstzeitung.ch.
The Feldschlösschen employee magazine will also be managed by Denon in the future. The publication "Drinks" appears quarterly in German and French and informs the approximately 1,300 employees who work for Feldschlösschen throughout Switzerland. Both Feldschlösschen corporate media will be editorially supervised by Gery Nievergelt, who has strengthened Denon's editorial team since fall 2010. Previously, Nievergelt was Editor-in-Chief of the trade magazine "Der Arbeitsmarkt" and Head of the Culture Department of the SonntagsZeitung.
www.denon.ch
Read more about corporate publishing in this issue of Werbewoche:
Innovative Inflight Publishing: New Concept at Helvetic Airways
Japanese magazine: Primafila in Japan.
Denon presents corporate media
