CRB builds on Vizner Borel

With the NPK Navigator, the Swiss Central Office for Construction Rationalization CRB is launching the standard items catalog NPK, the standard work for the construction industry, as an online version. This gives planners and contractors greater flexibility, easier handling, convenience and mobility when accessing over one million standard items. To make the Online version To promote this important and widely distributed work, the Zurich agency Vizner Borel was commissioned to develop a direct marketing campaign. The mailing was designed in exactly the same style as the previous volumes of the NPK. This is because planners and contractors have been familiar with the simple, clear design of the service items for years and appreciate the regularly updated content and unchanged appearance of this indispensable work tool.

Responsible at CRB: Reto Herlbling (Marketing/Sales), Monica Novoa (Marketing). Responsible at Vizner Borel: Lajos Vizner, Guillaume Borel (overall responsibility), Alban Schelbert, Flo Steiner (AD), Jürg Waeber (concept, text), Fabian von Rechenberg (consulting).