Crafft wins Sympany pitch

Sympany, a health and property and casualty insurer, plans to redesign its customer magazine and annual report. Crafft won the contract in a pitch process against two other agencies.

The new customer magazine will be published four times a year from the first quarter of 2010 with a circulation of 120,000 copies in two languages, as the agency writes in a press release.
The revised annual report focuses on corporate values and has separate image and figures sections, according to the statement. Each issue focuses on a key topic, which is presented authentically and sympathetically in words and images.

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