Cannes: The Lions hunt is on
The 57th Cannes International Advertising Festival opened its submission period on Thursday. Agencies vying for the coveted Lions can now once again submit their work in all categories.
The deadline for Film, Press, Outdoor and the new category Film Craft is March 5, 2010, for Design, Direct, Media, PR, Promo&Activation and Radio the deadline is March 12, and for Cyber, Titanium and Integrated the deadline is March 19. Work can be submitted online at Canneslions.com be submitted. The Film category has been expanded this year: films that were not made for television or cinema, such as internet or mobile commercials, are now also eligible. The Design category has been added and honors brand design as well as product communication and development. The festival in Cannes takes place this year from June 20 to 26.
