Budget win: Wapico plays for Théâtre de la Cité Internationale Paris
The advertising and communications agency Wapico has won the contract for the Théâtre de la Cité Internationale Paris in a competitive bid. The Bern-Fribourg-based agency prevailed over international competitors in the pitch.
The advertising and communications agency Wapico has won the mandate of the Théâtre de la Cité Internationale Paris in a competition. The Bern-Freiburg agency won the pitch against international competition. According to the agency, the theater will be relaunched under new management in January 2009 with a cross-media campaign.
