Bucherer relies on Jung von Matt/Limmat

Jewelry The watch and jewelry retail chain Bucherer has entrusted its advertising budget to Jung von Matt/Limmat (JvM).

Bijouterie The watch and jewelry retail chain Bucherer has entrusted its advertising budget to Jung von Matt/ Limmat (JvM), a Zurich-based advertising agency that beat Advico Young & Rubicam and Contexta. According to the company, JvM impressed with an approach that focuses on Bucherer's core competencies. The new image will be developed in detail over the next few months and should be launched in mid-2005.

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