Brandsoul: 3D mapping above Zurich's rooftops
Brandsoul was assigned with a comprehensive mandate. For the United Grinding Group, our agency designed and organized the management meeting in Zurich. Strategy, creation and production came from Brandsoul.
As a strategic partner, Brandsoul also designed all the content and created the perfect space for the executives from all over the world who had come together to exchange ideas. United Grinding is a global leader in hard finishing. The concept for the management meeting was to underline the growth strategy on the one hand, and to promote innovation and entrepreneurial risk management on the other. The venue and the supporting program were thematically completely adapted to these contents.
As a "grand finale," Brandsoul projected a 3D mapping tailored for the conference over the rooftops of Zurich. Executives were able to take in the video message from the location. This made them feel all the more connected to the company and motivated to participate in the growth of United Grinding Group.
