Brand design for Novissa high performance blender

Brandpulse developed the brand identity and communication strategy for a new high-performance blender for Novissa Switzerland.

In 2014, Brandpulse had already developed the branding and communication media for Novissa's Vita Juicer, a multifunctional juicer. The now launched high-performance blender Vita Blender is supposed to convince through performance, safety, and exclusive design. Brandpulse developed the brand name Vita Blender, created the brand design and developed a creative concept.

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The latter was realized in cooperation with Christian Bobst (Creative Direction). In addition, Brandpulse developed and designed the product brochures, the key visuals, the claim and the trade fair appearance of the Vita Blender.

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