Bond girls want Heineken
Heineken International, the sponsor of the new Bond film, features lead actress Eva Green—aka Vesper Lynd—on a dangerous mission with 007 in its advertising campaign.
In its advertising campaign, Heineken International, the sponsor of the new Bond film, sends the leading actress Eva Green, alias Vesper Lynd, on a dangerous mission to 007. Staged in an action-packed and humorous way, Green embarks on an exciting adventure that is rewarded with a Heineken at the end.Heineken is the first sponsor to shoot an advertising spot on the original Bond film set. It is also a first for one of the main actors to take part in an advertising campaign that is so closely based on the movie.
The commercial was created by Oscar-winning director Stephen Gaghan and can be seen in Swiss cinemas and online from November 22 to December 14. Eva Green will also be representing Heineken International in the print media and on billboards. The new Bond film "Casino Royale" opens in Swiss cinemas on November 23.
The commercial was created by Oscar-winning director Stephen Gaghan and can be seen in Swiss cinemas and online from November 22 to December 14. Eva Green will also be representing Heineken International in the print media and on billboards. The new Bond film "Casino Royale" opens in Swiss cinemas on November 23.
