Bern beauty complex

Beauty For the opening of Switzerland's first Switzerland's first Nivea store in the Loeb department store in Bern, Germany's body care giant not only invited the most beautiful Swiss woman to the opening.

Beauty For the opening of the first
Nivea stores in Switzerland in the Loeb department store in Berne, Germany
body care giant will not only be trotting out the most beautiful Swiss woman, but also
also played out the typical Swiss city rivalry. For this
she engaged the in-house agency FCB Leutenegger Krüll. Here she concluded
one logically and wrote the headline not only on strip advertisements
for commuter newspapers to and from Berne, but also on over 1300
T-shirts. Although these were not distributed but sold, they were
They were all gone after two days. 

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