Basel West realizes new Swissbau magazine

Swissbau wants to strengthen communication with its trade fair visitors and is publishing its own magazine, which appeared for the first time at the beginning of November. As the most important Swiss trade fair for the construction and real estate industry, Swissbau wants to document its thematic leadership and at the same time draw attention to a few highlights and premieres that will make the trade fair even more attractive. The magazine addresses current topics in the industry with a focus on sustainability and shows future trends in the areas of planning, climate architecture, the life cycle of real estate, energy, interior design, urban development and vocational training. A portrait of the Vitra Campus serves as an illustration. In an interview, trend researcher Matthias Horx highlights the demands that growing mobility will place on architecture.
Markus Siegenthaler