Axpo: Another pitch win for the Y&R Group
Effective immediately, the Y&R Group will handle all communications for the energy company Axpo. This marks the second major account win for the agency group in a short period of time.
In a multi-stage presentation, the Young&Rubicam Group was able to prevail against the competition and is now responsible for the overall communication of the energy company Axpo. This is the agency group's second major account win within a short space of time, after Baloise. According to a press release, Axpo was impressed by the innovative ideas and, above all, the integrated proposal of the team led by Markus Gut and Andreas Widmer.
