Corporate Communications Award: The Winners
At this year's award ceremony for the national Corporate Communications Award at the Metropol Zurich, the jury presented the most innovative campaigns with a "Communicator" for the 7th time. A category prize, the Social Media Award, was also presented for the first time.
Of eleven concepts from all corners of Switzerland that were classified as "jury-worthy", two particularly impressed the jury, as detailed in a press release: the Login Berufsbildung training association in Olten for the campaign "Login makes success stories possible" and the Zurich agency Jung von Matt/Limmat Public Relations for the Swissmem campaign "Tecmania - enter the world of technology". They each received one of the "Communicators" sculptures by Ticino sculptor Pedro Pedrazzini.
In addition to the Corporate Communication Award, a category prize for social media campaigns was also awarded for the first time in Switzerland: The Social Media Award. Between the beginning of April and the end of July, 46 campaigns were submitted, 37 of which met the jury's requirements. After an intensive voting phase, in which over 8,400 people took part via Facebook, the bargain provider "DeinDeal.ch" won the race. Second and third place went to the campaigns "MySwisscholate.ch" and the Eastern Switzerland cultural project of the J. S. Bach Foundation "Bach er lebt".
