X-Act becomes Brandsoul
After 15 years in the live communications sector, the X-Act agency has decided to rebrand: As of January 1, 2012, it will operate under the new name Brandsoul.
The rebranding is a logical consequence of the development over the past years, says Andrej Isler, CEO, founder and creative head of the agency. During this time, the agency has proven its strength in brand and corporate culture in strategy and creation. Brandsoul distinguishes itself from classic event agencies by focusing on integrated campaigns in addition to individual measures. The goal is always the emotional comprehension of the message.
The agency for experiential communication was founded in 1996 by Andrej Isler. Brandsoul stands for bold concepts that focus on the extraordinary of brands and people and thus have a profitable and lasting effect. Culture Communication and Emotion Management are core competencies of the agency. Currently, the agency employs 11 people. Brandsoul's clients include Swiss, Microsoft, Swiss Life and SIX Group.
