Assai promotes AXA Winterthur with a new campaign
Assai Dialog und Digital is designing and implementing a new online campaign for AXA Winterthur. The goal of the campaign is to raise awareness of the new motor vehicle insurance premium for climate-friendly cars.
Assai Dialog und Digital designs and implements a new online campaign for AXA Winterthur. The aim of the campaign is to publicize the new motor insurance premium for climate-friendly cars. The classic campaign is to be reinforced. The new AXA Winterthur corporate design is being used for the first time.
"Financial security redefined" is the campaign slogan. At the heart of the brand promise is the switch, a graphic element that is to become the distinguishing feature of AXA Winterthur.
For the nationwide online campaign, display advertising is used on websites in the automotive and insurance sectors, as well as on high-reach portals. The campaign includes a microsite with a premium calculator.
"Financial security redefined" is the campaign slogan. At the heart of the brand promise is the switch, a graphic element that is to become the distinguishing feature of AXA Winterthur.
For the nationwide online campaign, display advertising is used on websites in the automotive and insurance sectors, as well as on high-reach portals. The campaign includes a microsite with a premium calculator.
