Allink: New branding for Hotel Villa Honegg
The Allink agency has designed a new brand identity for the Hotel Villa Honegg. «Naturalness» and «quality» are the cornerstones of the new brand and are to be consistently communicated to the outside world.
In a joint venture with the Lucerne marketing agency Premotion, Allink.Creative has developed a comprehensive new branding to communicate these values credibly. From the logo to an image brochure to the website, all components of the corporate design were created.
To coincide with the reopening in May 2011, the Hotel Villa Honegg is presenting itself with a new visual identity.
Responsible at Allink.Creative: Dave Zangger (Creative Direction), Lea
Defranceschi (graphics), Silvan Spross (programming), Jérémie Blaser (programming). Responsible at Premotion: Sacha Johann (project management), Carmen Sanchez (consulting). Responsible at Hotel Villa Honegg: Peter Durrer (overall responsibility).
