Agency at the airport: Service at the push of a button at Enterprise Rent-A-Car
Enterprise Rent-A-Car, the world's largest car rental company, is now operating in Switzerland and has commissioned the agency at the airport to handle its B2B launch campaign.
A direct mailing was used, which can be opened at the touch of a button and is intended to draw attention to the US company's good customer service. In addition, the agency created an advertisement at the airport.
Responsible at Enterprise Rent-A-Car, Dietikon: Stefan Baumann (Managing Director), Isabel Klug (Marketing). Responsible at Agentur am Flughafen, Altenrhein: René Eugstair (Creative Direction), Dominique Rutishauser (Art Direction), Valeria Hörler (Graphics), Miriam Egli (Text/Consulting), Patricia Eugster (Media/Consulting).
